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Speed & UX

Website accessibility in Sweden: a practical guide

What the European Accessibility Act means for Swedish online shops and services, and how to meet it.

By Globalsoft TeamOctober 19, 20264 min read

Why it matters now

The European Accessibility Act has applied since June 2025 and covers many consumer-facing services, including e-commerce, banking, e-books and passenger transport. Sweden’s implementation is supervised by authorities such as the Swedish Post and Telecom Authority (PTS). Public-sector sites already follow stricter rules.

The practical basics

  • Sufficient colour contrast and text that scales
  • Full keyboard use with visible focus
  • Alt text for meaningful images and labels for every form field
  • Clear headings, landmarks and link text
  • Captions or transcripts for video and audio
  • Error messages that explain what to fix

The standard to aim for

Aim for WCAG 2.1 level AA, the level referenced by the European standard EN 301 549. Test with a keyboard, a screen reader and automated checks, and publish an accessibility statement.

Small businesses

Very small service providers may be exempt from some duties, but accessible design also improves usability and search visibility, so it pays for everyone.

How we build

Globalsoft builds accessible components by default and tests key journeys before launch.

Globalsoft TeamGlobalsoft · Erbil · Istanbul

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