Card
At till or web.
We build for how Finnish SMEs really operate: cantonal differences, holidays that vary by state and seasonal peaks in tourism and trade. A loyalty programme carries the customer to the second and third purchase. The system takes the card sign-up, adds points on every purchase, applies promotions by card, shows customer activity and prepares permitted e-mail offers.
The customer signs up for the card at the till or in the web shop and ticks the consent options. Points are added on every purchase; points, tier and available discount look the same at the till and in the customer account.
Consent and data-protection rules are described on the GDPR page.
Promotions are prepared from purchase history; for customers who consented an e-mail offer draft is created and sending takes place with company approval. Repeat-purchase rate, number of active and inactive cards and promotion results are reported.
The legal conditions for advertising e-mails are assessed by the company and its specialist.
By e-mail we discuss your processes, roles, existing systems and how data is moved, and set the scope in writing.
We build the solution around your workflow and connect it to e-mail, calendar, documents and payment.
We test every flow with realistic cases, train your team and go live only when it is right.
In Finland customers want to know which data is used for what and expect information in Finnish, English and Turkish. The system keeps the consent record and supports four-language information texts; data-protection compliance is assessed by the company and its specialist, the software gives no guarantee.
Yes; the card is optional, a normal sale is made at the till.
The consent record is kept; drafts are prepared only for customers who consented.
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