Bring guests back
Targeted offers to past guests fill quiet weeks.
Hotel feature
Campaigns and loyalty: guests love to come back
Guests who have stayed once book again when approached the right way. We help you send offers and repeat-guest benefits in a targeted way. Hotel software for Spain that recognises returning guests: in the hotel management software from Globalsoft, benefits and campaigns run from one place.
- English and the community languages your customers speak
- EUR, IVA and local levies
- Data protection under GDPR
Repeat guests are your most valuable asset
Winning a new guest costs far more than bringing back an existing one. Yet many hotels stop communicating after check-out. With well-kept guest profiles you know who stayed when and what they liked, and can invite them with a fitting offer, for example for the next season or a birthday.
Important: only guests who have agreed receive marketing. That belongs to clean data handling and strengthens trust.
What we build for your guest loyalty
We develop newsletter sending and campaigns connected to your PMS: target groups by origin, language, purpose of stay or number of visits, templates for seasonal offers, voucher codes for direct bookings and a simple loyalty programme with benefits for repeat guests.
Every campaign shows how many guests opened it, clicked and booked. You learn what works and invest where it pays off.
Your benefits
Four languages
Every message goes out in the guest's language.
Strengthen direct bookings
Voucher codes and repeat-guest benefits lead to your own booking engine.
Measurable success
Opens, clicks and bookings per campaign at a glance.
How we work
- 1
Clarify requirements
By e-mail we discuss your property, your workflows and your goals and agree on the scope.
- 2
Build and connect
We build the solution to fit your hotel and connect it to your existing systems.
- 3
Test and launch
We test with real workflows, train your team and only go live when everything is right.
Marketing only with consent
In Spain, clear competition-law and data-protection rules apply to marketing e-mails. We build consent and unsubscribe in properly. This is not legal advice.
Frequently asked questions
How do I set up a loyalty programme for my hotel?
We start simple: repeat guests receive, for example, a voucher code or benefits on direct booking. The programme can grow later.
May I send newsletters to my guests?
Yes, if guests have consented and can unsubscribe at any time. We build both into the system.
Can campaigns be split by language?
Yes. Guests receive offers in the language stored in their guest profile.
Related topics
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